happy dogs, happy owners since 2014
guidance to a stress-free, confident dog
welcome at
Our vision
As a DOGGUIDER you can come to us for personal guidance and practical advice on training your dog(s) and addressing unwanted behavior.
Together, we'll work towards a stress-free, confident dog.
You'll learn to use ethically sound training techniques based on the latest research on canine brain development and physiology.
Our vision is simple:
A dog should not be 'under control',
it should be 'brought up'.
No strict and firm approach or use of barbaric techniques and tools such as e-collars, slip chains, gentle leaders, etc.
Personalized Dog Coaching
Every dog and every family is unique, which is why our guidance is tailored to your situation. Whether it’s training, behavior support, or puppy guidance, we come to your home to get to know your dog and create the best plan together.
We know it can be overwhelming to navigate all the advice out there — from articles and books to well-meaning tips from friends or fellow dog lovers. At DogGuidance, we guide you step by step, so you know exactly what your dog needs and how to apply it.
Our expertise covers a wide range of topics, from choosing the right harness or collar to the best time to start training and helping your puppy or adopted dog thrive — just a few ways we can support you and your furry friend.
We don’t make distinctions based on breed. All dogs — big or small, slim or stocky — and their DogGuiders are welcome!
At DogGuidance, we understand that some owners prefer to handle their dog(s)’ upbringing themselves. We are here to guide you and provide support where needed, so you can move forward with confidence.
Still unsure about our approach? Feel free to contact us by phone, WhatsApp, email, or through the contact form on our website. If during the introductory session you decide our method isn’t right for you, you can cancel the session free of charge within 45 minutes of its start.
Your local and professional dog coach
Matthias Michiels
35y.
You will get a dog coach with a Bachelor degree in Animal Care, and an International Certificate as a Dog Coach (IDTE) in addition to other additional training and courses.
With >10 years of active professional experience, I'm specialized in:
- stress management
- interpreting & communicating using body language
- & walking in a relaxed way (without tension).
People especially appreciate my fresh perspective and contemporary approach. My approach differs from that of traditional dog trainers in Belgium, with a very high success rate. Together with a group of enthusiastic volunteers and like-minded colleagues around the world, I continue to learn and grow. Through continuing education and self-study, I ensure I'm always up-to-date with the latest insights in the dog world.
Strong in the region,
with a heart for dogs
We have clients from the coast to the Ardennes, but most come from the Leie region and the Flemish Ardennes.
With us, you enjoy free travel costs within a generous radius of around 20 km from Waregem. A kilometer more or less?
No problem. For us, it’s all about comfort and service, not distance. Consultations in the cities and towns listed below are completely free of travel charges.
West Flanders
Waregem, Deerlijk, Wielsbeke, Anzegem, Avelgem, Zwevegem, Kortrijk, Harelbeke, Wevelgem, Izegem, Ingelmunster, Lendelede, Ledegem, Roeselare, Pittem, Oostrozebeke, Meulebeke, Dentergem, Kuurne, Menen, Wervik, Staden, Tielt, Moorsele
East Flanders
Zulte, Wortegem-Petegem, Kruisem, Kluisbergen, Oudenaarde, De Pinte, Nazareth
DOGGUIDANCE dreams big…
We aim to create a dog training and behavior center, with the goal of making the Leie region and Flemish Ardennes the most dog-friendly area in Belgium. Together, we can make this dream a reality.
